What can I ask my Crew to change?

The three things that make a post: the words, the picture, and the format. Ask for a warmer tone, a shorter caption, a different hook, a specific product in the photo, a brighter image, or a whole different post style (like turning a plain photo post into a “Before & After”). Your Crew makes the change and shows you.

Does it change the post automatically?

No. Your Crew proposes the change and you tap “Have the Crew revise” to apply it. You’re always the one who approves — nothing is published without you.

Do I need to know anything technical?

Not a thing. If you can send a text message, you can use it. You write what you want in your own words; your Crew handles the rest.

Which plans include it?

Chat with your Crew is part of Studio ($99/mo) and Fractional CMO ($299/mo). On Starter and Pro you still get AI captions and on-brand images — the back-and-forth chat is the Studio upgrade.

How is this different from the one-tap “Develop with AI Crew” button?

The one-tap button builds a full post for you in a single click — style, caption, and image. The chat is for after that: the fine-tuning conversation where you nudge it until it’s exactly right.

Studio feature

Don’t like a post? Just tell your Crew.

On Studio and Fractional CMO, every post comes with a chat. Type what you want changed — “make it warmer”, “show the blue mug”, “make it shorter” — and your Crew rewrites the caption, remakes the picture, or switches the format. No design tools, no editing. You just talk.

Try it free See plans

14-day free trial · No credit card

You shouldn’t need design skills to fix a post

Most tools hand you a finished draft and then leave you alone with it. If the caption is a little off or the photo isn’t quite right, you’re on your own — clicking into text boxes, hunting for the right words, wrestling with an image editor you never asked to learn. For a busy owner, that’s exactly where the post gets abandoned.

Chat with your Crew removes that wall. The post comes with a conversation. You read it, and if something’s off, you say so — the way you’d tell a teammate. “Sounds too stiff.” “Can the photo show the storefront?” “Cut it in half.” Your Crew takes the note and does the work.

Talk about the words, the picture, or the format

Your Crew can change all three parts of a post, just from what you type:

The words. Warmer, shorter, funnier, more direct. Add the weekend hours. Mention the sale. Drop the emoji. It rewrites the caption in your brand voice and keeps your details.
The picture. Brighter, more daylight, show the product, less busy. It makes a fresh on-brand image to match.
The format. “Make this a Before & After” or “turn it into a customer quote” — it switches the post style and rewrites the caption to fit.

You’re always the one who approves

Nothing changes behind your back. Your Crew proposes the revision and you decide — tap to apply it, or keep talking until it’s right. When you’re happy, you approve and it ships at the time you picked. The chat is a helper, not an autopilot you can’t see.

Built for the way you actually work

You don’t have time to become a copywriter or a photo editor, and you shouldn’t have to. Chat with your Crew turns “this isn’t quite right” into a ten-second conversation instead of a chore you put off. It’s the difference between a post that goes out today and one that sits in drafts forever.

Get it on Studio

Chat with your Crew is included on Studio and Fractional CMO, alongside all 40 post styles, premium photo styles, and a fuller monthly calendar. (AI video Reels live on Fractional CMO.) If you want marketing that feels like a real teammate you can talk to, this is the plan.

Start a 14-day free trial. No credit card. Talk to your Crew on your very first post.

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